Series A & B Fundraising Training

Fundraising tactics you can't find anywhere.

We’re not tech people. We’re not from Silicon Valley. We’re from the trial law world. And no one in the startup industry knows how to fundraise like us.

Our approach is built on a deep understanding of psychology, persuasion, oratory, neuroscience, rhetoric, and of course storytelling. It came from the trenches of 102 jury trials on murders and child abuse cases. It came from over 1400 days in a courtroom. It came from teaching at SMU Law School and training those students on how to win the toughest cases.

And it's clearly working given how much our clients have raised.

The coaching program that pays for itself

Many providers in fundraising solutions are cheap.

‍We’re not, because we’ve proven that everything we do for our founder clients delivers serious value and results.

If the difference between your company becoming a unicorn and fizzling into nothing is a series round, you simply can't afford not to go with the best.

We had a solid vision and we had great traction but the biggest thing blocking us from closing this money was just my fundraising skill.

Robbie helped me close our $70MM round.

Series C Founder

I thought I was a good storyteller until I worked with Robbie. You’re not going to find this at an accelerator.

His methods are taken directly from the courtroom as a trial lawyer — not VC’s or accelerators. They're based in human psychology, behavioral science, oratory, and rhetoric.

No one on my cap table understands this like Robbie.

Series A Founder

The most helpful thing in getting this round closed is that now I know how growth-stage VCs work.

I know what they're looking for concretely, I know how I should appear to them, and I have a much better understanding of how to communicate the story.

Series B Founder

Series round strategy

Craft Your Story

We help build your future vision story that will get investors to notice.

Fundraising Planning

Cover every base and crucial step to run a successful fundraise.

Investor Outreach

How to generate hype and land meetings before you enter their office.

Pitching Investors

How to deliver your story and keep the balance of power on your side.

Choosing Investors

Know what signs to look for to find investors that align with your values.

Investor Follow-Up

Captivate in the first meeting, and how to close in the second.

Don't make the biggest series founder mistake

Series founders tend to rush through investor conversations. What does this do? Gives away frame control.

Now the conversation's power dynamics favor the investor. You lose sight of your preparation. Your unique qualities. Your special sauce.

With our coaching, you'll never lose frame control. Glide through the toughest investor conversations without losing your step.

Graph showing stages of storytelling journey for founders

Capitalize on investor psychology

We know what investors want and don’t want.

Our partners, SevenSevenSix, Antler, Mantis, The Family Offices Global, and more tell us exactly what they look for in founders and we teach you how to do it for your fundraise.

We spend all of our time on what they’re dying to know, and ignore the rest.

Craft the perfect investor hook story

Goldilocks storytelling wins investments.

Not too little. Not too much.

This is one of the toughest things to get right because you're going to add in pieces you're uncomfortable talking about while at the same time leaving out information you want to put into the story.

With us, you'll hook the investor's mind with the perfect story every time.

Series programs

Masterclass

Waitlist

Personalized strategy from legendary fundraising strategist Robbie Crabtree. For founders leading large rounds with the desire to become a world-class storyteller.

Fastest, best fundraising results

Fundraise preparation

1-on-1 practice & review

Investor meeting review

3+ months

Live or remote

Custom pricing

Flexible schedule

Join waitlist

Upcoming availability

Q4 2023

◍ Waitlist

Q1 2024

◍ Waitlist

Q2 2024

◍ Waitlist

Advanced

Small, intimate group learning from legendary fundraising strategist Robbie Crabtree. For founders leading medium to large rounds with the desire to become a world-class storyteller.

Powerful fundraising results & community

Fundraise preparation

Group practice & review

Investor meeting review

3+ months

Live or remote

Custom pricing

Flexible schedule

See if you're a fit

Upcoming cohorts

November 2023

⚠ Final spots

December 2023

⚠ Final spots

January 2024

⚠ Final spots

Series founder FAQs

Have questions not listed here? We'd be happy to answer them directly.

Do we make investor intros for you?

No, we do NOT make introductions. We are NOT an investor headhunter or broker.

What we will dois help you craft such a compelling narrative that investors take your meetings and show you how to develop your own network.

Do I owe the entire fee on day one?

No, we stagger our fee structure. Please contact us for more details.

How long before our round should we work together?

We recommend a minimum of 4-6 months before your round.

It is possible to work together close than that, so please get in touch.

How big are the groups?

We keep an intimate space of five founders or less per cohort.

Are the prices the same for each series round?

No, because the amount of preparation and style of tactics is different in each series round.

$600MM raised in two years.

Welcome to the world's top
series fundraising training program.

$575MM raised in two years.

Welcome to the world's top
series fundraising coaching program.

Fundraising tactics you can't find anywhere.

Raise a larger series A, B or C round

Put investor psychology to work

Become your investors favorite company

Position yourself for future rounds

The coaching program that pays for itself

We had a solid vision and we had great traction but the biggest thing blocking us from closing this money was just my fundraising skill.

Robbie helped me close our $70MM round.

The most helpful thing in getting this round closed is that now I know how growth-stage VCs work.

I know what they're looking for concretely, I know how I should appear to them, and I have a much better understanding of how to communicate the story.

Series round strategy